WORK EXPERIENCE

Tell public Relations

Visibility Strategist (Freelance) | 2020 - Present

  • Pitch local and national media outlets and podcasts for a variety of clients

  • Create website content, including blog posts and social images

  • Develop media contact lists for specific client needs


ADRIENNE ARSHT CENTER FOR THE PERFORMING ARTS

PUBLIC RELATIONS ASSISTANT | 2018- PRESENT

  • Manage publicity and earned media outreach for the second-largest performing arts center in the United States

  • Planning and logistics of media activities (performances, press conferences, special events, etc.)

  • Coordinate media presence at events/shows

  • Manage media monitoring services and press archives for the Center

  • Manage intern assignments and projects

  • Write press materials, creative social media copy, research performances, and maintain up-to-date press materials

MEDIA RELATIONS GROUP

COMMUNITY OUTREACH SPECIALIST | 2012-2018

  • Managed multiple driver safety campaigns for FDOT, which reached more than 100 million people in 2016

  • Coordinated and executed communications plans, public meetings and hearings for more than 50 projects for the Florida Department of Transportation (FDOT)

  • Executed several media events and press conferences for major FDOT projects and initiatives

WSCV- TELEMUNDO 51

ASSIGNMENT EDITOR | 2010-2012

  • Managed ten news teams daily in a fast-paced work environment

  • Oversaw the flow of the newscast from conception to production

VOLUNTEER EXPERIENCE/professional organizations

PRSA MIAMI CHAPTER

Chair, Digital Communications Committee, 2020

Director at Large, 2021

EDUCATION

Florida International University, 2011

B.S. Communication

CERTIFICATIONS

Marketing: Digital & Social Media (Broward College, 2018)

SKILLS

• Public Relations

• Community Engagement

• Media Relations

• Digital Marketing

• Project Management

• Adobe InDesign CC

• Adobe Illustrator CC

• Adobe Acrobat Pro

• Mac & Windows Operating Systems